SCOPE OF DIGITAL MARKETING FOR PROFESSIONALS-The world is going digital and by the year 2020, all the companies around the world including India will have the online presence and thus creating a lot of career opportunities. Today all the people around the world are spending lot of their time and money online this can be proved by the following data every second 6, 84, 478 items shared on Facebook, every second 1, 00, 000 tweets, every second 2, 00, 000, 0 Google search queries, every second 571 websites created, every second $2, 72, 000 spent online etc. Along with the large companies, all the small and medium enterprises (SME) are making their online presence.
WHAT IS DIGITAL MARKETING
As you know marketing is the act of maintaining the relationship between the buyers and sellers by selling and buying the product. Similarly, online advertising is a type of business promotion which uses the internet to deliver marketing messages to attract customers. In online marketing, you can promote product and services via websites, blogs, email, social media and mobile apps.
To know more about digital marketing you can watch this video link-https://youtu.be/9cmVl7mpfkU
There are various job profiles for digital marketing fresher/ professionals.
1.DIGITAL MARKETING MANAGER-
This is one of the highest positions in the field of digital marketing. The work of the digital marketing manager is to develop various strategies and has to manage campaigns that will drive more traffic to his website. But for this position fresher has to learn about marketing fundamental deeply and must have good experience to work at this post.
2. WEB DEVELOPER -Web developers and designers are the people who create amazing websites for their customers. Their work is to create attractive websites which can attract large traffic. If you want to make your career as a web developer you must learn coding and designing of websites according to Google parameter which will help you to get your website higher rank in search engine.
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