EMAIL MARKETING( ईमेल व्यापार)-The basic meaning of email marketing is the use of email to promote products and/or services. But a better email marketing definition is the use of email to develop relationships with potential customers and/or clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email.
WHY EMAIL MARKETING?
Today’s marketers need to do more with less. They need to connect with their audience in a highly personalized way while staying on budget. This is a reason why marketers are using email marketing to remain in touch with their customers-
1.Email has larger reach
2.Email delivers your message
3.Email drives conversions
4.Email has a higher ROI
5.Email is the preferred communication channel
6.Email is an open platform
7.Email will be around forever
ADVANTAGES OF EMAIL MARKETING
5 Reasons You Should Start An Email Marketing Campaign:
1. Email Marketing is Targeted
2. Email Marketing Increases Brand Awareness
3. Email Marketing is Easily Shareable.
4. Email Marketing is Measurable
5. Email Marketing is Cost effective.
If you want to learn email marketing/ internet marketing which is an element of digital marketing then you can join Digital Marketing course to increase traffic on your website then you can join short-term Digital marketing training program conducted by ETL Labs Pvt. Ltd. at Lucknow. This is the best training center for digital marketing set up under the guidance of IIM Ahmedabad alumni. For more information about ETL Labs, you can visit us at- http://etleducation.com